Feel your clothes is an audiovisual piece (animation) of 4 minutes, in 360 degree video format, which has the purpose of exposing and raising awareness of the main problems faced by the fashion industry in terms of sustainability. This VR experience proposes to recreate the processes and environments in which the Fast Fashion industry operates. Through virtual simulations, the viewer can understand in what conditions this industry operates, taking us to places that due to restrictions, distances and safety we wouldn’t have access to.

We want to involve public and private institutions that can enhance the scope of the project, with special emphasis on the education sector (primary, secondary, tertiary) to decentralize information, contribute to caring for the environment and lay the foundations for society to be more committed and aware of tomorrow. This project is part of a trilogy that begins with the piece related to Fast Fashion, as a proposal to integrate new technologies with the fashion industry, and reflect reality from another point of view.